Privacy Policy

1. Introduction

Water Services and Technologies (“WST”, “Company”, “we”, “our”, or “us”) respects the privacy and protection of personal data entrusted to us by our clients, business partners, suppliers, employees, event participants, and visitors to our websites and digital platforms.

This Privacy Policy explains how we collect, use, store, share, transfer, and otherwise process personal data in accordance with applicable data protection laws, including the Brazilian General Data Protection Law (Lei Geral de Proteção de Dados Pessoais – LGPD, Law No. 13,709/2018), and other applicable regulations.

By accessing our website or providing personal information to us, you acknowledge the practices described in this Privacy Policy.

2. Data Controller

The personal data covered by this Privacy Policy is controlled by:

Water Services and Technologies Ltda.

Rua Bernardo Figueiredo, 33, 1º Andar
Serra, Belo Horizonte, MG – Brazil
ZIP Code: 30220-140

Email: [email protected]
Phone: +55 31 2526-7847

3. Personal Data We Collect

Depending on the nature of our relationship with you, we may collect the following categories of personal data:

Identification Information

  • Full name
  • Job title
  • Company name
  • Email address
  • Telephone number
  • Country, state, and city

Professional Information

  • Industry sector
  • Area of expertise
  • Relationship with WST

Website and Technical Information

  • IP address
  • Browser type
  • Operating system
  • Device information
  • Website browsing activity
  • Date and time of access
  • Information collected through cookies and similar technologies

Event and Training Information

  • Webinar registrations
  • Training and event participation records
  • Content downloads
  • Survey responses and feedback
  • Professional interests

4. How We Collect Personal Data

We may collect personal data through:

  • Website contact forms
  • Newsletter subscriptions
  • Event and webinar registration forms
  • Downloads of technical materials and publications
  • Emails and direct communications
  • Commercial and contractual interactions
  • Surveys and questionnaires
  • Publicly available professional sources
  • Third-party event platforms and service providers

All information submitted through our website is transmitted using secure encrypted connections.

5. Purposes of Processing

We process personal data for legitimate business purposes, including:

Service Delivery

  • Responding to inquiries and requests
  • Providing technical and consulting services
  • Preparing commercial proposals
  • Managing contracts and projects

Customer Relationship Management

  • Maintaining client and prospect records
  • Managing business relationships
  • Providing customer support

Marketing and Communications

  • Sending newsletters and technical content
  • Promoting products, services, webinars, and events
  • Conducting marketing campaigns
  • Measuring engagement and campaign effectiveness

Legal and Regulatory Compliance

  • Complying with legal and regulatory obligations
  • Exercising and defending legal rights
  • Maintaining required business records

6. Legal Bases for Processing

WST processes personal data based on one or more lawful grounds permitted under applicable data protection laws, including:

  • Consent of the data subject;
  • Performance of a contract or pre-contractual measures;
  • Compliance with legal or regulatory obligations;
  • Legitimate business interests;
  • Exercise of legal rights in judicial, administrative, or arbitration proceedings;
  • Other lawful grounds permitted by applicable legislation.

7. Use of RD Station

WST utilizes RD Station Marketing and RD Station CRM to manage relationships with clients, prospects, event participants, and other stakeholders.

These platforms may be used for:

  • Contact and lead management;
  • Customer relationship management;
  • Marketing automation;
  • Email communications;
  • Webinar and event registrations;
  • Campaign management and performance analysis;
  • Recording interactions with leads and customers;
  • Consent management and marketing preferences.

Personal data stored within these systems is protected through access controls and security measures provided by the platform and by WST.

8. Cookies and Similar Technologies

Our website uses cookies and similar technologies to improve website functionality, user experience, security, and marketing activities.

Cookies may be used to:

  • Ensure proper website functionality;
  • Analyze website traffic and performance;
  • Remember user preferences;
  • Measure marketing effectiveness;
  • Personalize content and communications.

The website uses the RD Station Cookie Consent Management Tool, allowing visitors to manage their cookie preferences and consent choices.

Users may review and modify their cookie preferences at any time through the cookie settings available on the website.

9. Sharing of Personal Data

WST may share personal data with trusted third parties when necessary to conduct business activities, including:

  • Technology service providers;
  • Cloud hosting providers;
  • Marketing and CRM platforms;
  • Event management providers;
  • Professional advisors;
  • Regulatory authorities and government agencies when required by law;
  • Other companies within the WST group, when applicable.

WST does not sell personal data to third parties.

All service providers handling personal data on behalf of WST are required to implement appropriate security and confidentiality measures.

10. International Data Transfers

Some of the service providers engaged by WST may process or store personal data outside Brazil or outside the country in which the information was collected.

When international transfers occur, WST seeks to ensure that appropriate safeguards and contractual protections are implemented to protect personal data in accordance with applicable legal requirements.

11. Data Retention

Personal data is retained only for as long as necessary to:

  • Fulfill the purposes described in this Privacy Policy;
  • Comply with legal, contractual, and regulatory obligations;
  • Protect legitimate business interests;
  • Exercise or defend legal claims.

When personal data is no longer required, it will be securely deleted, anonymized, or otherwise disposed of in accordance with applicable laws and internal procedures.

12. Rights of Data Subjects

Subject to applicable law, individuals may have the right to:

  • Request confirmation of data processing;
  • Access their personal data;
  • Correct inaccurate, incomplete, or outdated information;
  • Request anonymization, blocking, or deletion of data;
  • Request data portability;
  • Obtain information regarding data sharing practices;
  • Withdraw consent where consent is the legal basis for processing;
  • Object to certain processing activities where legally permitted.

Requests regarding personal data may be submitted through:

Email: [email protected]

13. Information Security

WST implements reasonable technical, administrative, and organizational measures to protect personal data from unauthorized access, loss, misuse, disclosure, alteration, or destruction.

Such measures may include:

  • Role-based access controls;
  • User authentication procedures;
  • Secure cloud-based environments;
  • Data backups and recovery processes;
  • Malware protection tools;
  • Monitoring and logging of system access;
  • Confidentiality obligations for employees and contractors;
  • Security controls within RD Station and other corporate systems.

Despite these measures, no method of transmission or storage can be guaranteed to be completely secure.

14. Children’s Privacy

WST’s website, products, services, webinars, and events are intended for business and professional audiences.

We do not knowingly collect personal data from children under the age of 18. If we become aware that personal data from a child has been collected inadvertently, we will take reasonable steps to delete such information promptly.

15. Contact Information

If you have questions regarding this Privacy Policy or how your personal data is processed, please contact us:

Water Services and Technologies Ltda.

Email: [email protected]
Phone: +55 31 2526-7847

Address:
Rua Bernardo Figueiredo, 33, 6º Andar
Serra, Belo Horizonte, MG – Brazil
ZIP Code: 30220-140

16. Changes to This Privacy Policy

WST may update this Privacy Policy from time to time to reflect changes in legal requirements, business operations, technologies, or data processing practices.

The most current version will always be available on our website, and the effective date will be updated accordingly.

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